International Bipolar Foundation’s Call to Action for World Bipolar Day

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Organizations and individuals are encouraged to participate in a social media campaign

SAN DIEGO, Calif. — With World Bipolar Day just around the corner, the International Bipolar Foundation (IBPF), an organization that envisions a world free of the stigma surrounding bipolar disorder, is encouraging persons with lived experience, caregivers and the general public to participate in their “CALL TO ACTION” social media project. This project strives to educate the public about bipolar disorder and encourages an open discussion to end the stigma associated with brain illness.

World Bipolar Day, celebrated on March 30th each year, is an initiative of IBPF, the Asian Network of Bipolar Disorder (ANBD) and the International Society for Bipolar Disorders (ISBD), with the goal to increase awareness and knowledge about bipolar disorder and improve sensitivity towards individuals suffering from the illness.

Aligned with this mission, IBPF is asking individuals to submit a photo holding a sign that reads:

“IBPF is looking forward to celebrating this year’s World Bipolar Day with individuals around the world through our ‘CALL TO ACTION’ social media project,” said Muffy Walker, co-founder of IBPF. “We can’t wait to showcase the photos and support for those affected by and with bipolar disorder to help end the stigma associated with brain illness, and we are hoping to top last year’s campaign that had over 400 submissions and 1.2 million impressions via Facebook!”

Please submit photos to no later than March 15, 2015 and attach a signed photo permission slip that can be found on Photos submitted to the “CALL TO ACTION” social media campaign will be posted on Facebook, Twitter and additional IBPF social media pages on World Bipolar Day.

For more information please contact Heather Zupin at or 858-764-2496.

About International Bipolar Foundation
International Bipolar Foundation (IBPF) is a 501c3 nonprofit organization founded in June 2007 in San Diego, California by four parents with children affected by bipolar disorder. The mission of IBPF is to improve understanding and treatment of bipolar disorder through research; to promote care and support resources for individuals and caregivers; and to erase stigma through education. For more information about IBPF, please visit their website at


  1. April's avatar
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    My son has bi-polar disorder. He has spent years being judged as "psycho" sent to alternative schools and mislabeled. In reality, he is in pain, but lives children, the elderly, and people with disabilities. He is a kind soul with a troubled mind.
  2. audrey auman's avatar
    audrey auman
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    I have raised 2 bipolar children and it wasn't easy at all.
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